Cookie Policy

1. Introduction

EQUALS TRUE LLC (“EQUALS TRUE,” “Company,” “we,” “our,” or “us”) uses cookies and similar tracking technologies on our website and digital platforms to improve user experience, support website functionality, analyze performance, and enhance recruiting, staffing, and marketing operations.

This Cookie Policy explains:

• What cookies are
• How we use them
• The types of cookies we use
• Third-party technologies we may employ
• Your rights and choices regarding cookies

By continuing to use our website, you consent to the use of cookies as described in this policy, subject to your applicable consent preferences.

2. What Are Cookies?

Cookies are small text files stored on your device (computer, smartphone, or tablet) when you visit a website.

Cookies help websites:

• Recognize your browser
• Remember preferences
• Improve performance
• Analyze behavior
• Support marketing and advertising functions

Cookies may be:

• Session cookies (deleted when you close your browser)
• Persistent cookies (stored until expiration or deletion)

3. Types of Cookies We Use

A. Necessary Cookies

These cookies are essential for website functionality and cannot typically be disabled.

They may support:

• Page navigation
• Security
• Form submissions
• Login sessions
• Cookie preference management

B. Functional Cookies

These cookies improve user experience by remembering choices such as:

• Language preferences
• Region settings
• Saved forms
• User customization

C. Analytics Cookies

These cookies help us understand how visitors interact with our website.

They may track:

• Traffic sources
• Page performance
• User behavior
• Session duration
• Device/browser information

This data helps us improve website design, functionality, and user experience.

D. Marketing & Advertising Cookies

These cookies may be used to:

• Deliver relevant ads
• Measure campaign performance
• Retarget website visitors
• Track conversions
• Personalize recruitment or business outreach efforts

4. Third-Party Cookies & Technologies

EQUALS TRUE may use third-party tools and service providers, which may place cookies or tracking technologies on your device.

These may include:

• Google Analytics
• LinkedIn Insight Tag
• Meta Pixel
• CRM platforms
• Marketing automation software
• Recruitment or applicant tracking tools
• Website optimization tools

Third-party providers may have their own privacy and cookie policies, which we encourage users to review.

5. Why We Use Cookies

We use cookies to:

• Ensure website functionality
• Improve user experience
• Analyze site traffic
• Support recruiting workflows
• Personalize communications
• Measure marketing performance
• Improve digital security
• Support enterprise operations

6. Legal Compliance

EQUALS TRUE aims to comply with applicable cookie and privacy laws, including where relevant:

• GDPR
• UK GDPR
• CCPA/CPRA
• LGPD
• LFPDPPP
• Other regional privacy laws

Where legally required, users may be presented with cookie consent or preference management tools.

7. Your Cookie Choices

You may control or disable cookies through:

• Browser settings
• Device settings
• Consent banners
• Third-party opt-out tools

Please note that disabling certain cookies may impact website functionality or user experience.

8. Managing Cookies by Browser

Most browsers allow users to:

• Block cookies
• Delete cookies
• Manage preferences
• Receive alerts before cookies are stored

Visit your browser’s support documentation for instructions.

9. Do Not Track Signals

Some browsers offer “Do Not Track” features.

Because there is not yet a universally accepted standard, our website may not respond uniformly to these signals.

10. Data Retention

Cookie-related data may be retained for varying durations depending on:

• Cookie type
• Legal obligations
• Analytics requirements
• Security needs
• Marketing functions

Retention periods may differ between first-party and third-party providers.

11. Security

We use commercially reasonable measures to protect cookie-related data and related information, though no digital system is entirely risk-free.

12. Policy Updates

We may update this Cookie Policy periodically to reflect:

• Legal developments
• New technologies
• Marketing changes
• Website improvements
• Security updates

Updated versions will include revised effective dates.

13. Contact Information

For questions regarding this Cookie Policy or your privacy rights, contact:

EQUALS TRUE LLC
Email: privacy@equalstrue.tech
Website: https://equalstrue.tech

14. Accessibility

If you require this Cookie Policy in an alternative accessible format, please contact us.